BTS' skincare and beauty products have become a global phenomenon, thanks to the group's influence and the 'BTS effect'. From sunscreens to lip balms, these products have gained popularity among fans and beauty enthusiasts alike. Here's a closer look at some of the K-beauty favorites endorsed by the members of BTS, offering a glimpse into their skincare routines and personal preferences.
Suga's Go-To Sunscreen
Mixsoon's Bean Sunscreen SPF 50 is a lightweight, hydrating sunscreen that has gained traction since Suga was spotted using it. The formula includes fermented soybean, pomegranate, barley, and Korean pear extracts, providing broad-spectrum protection against UVA and UVB rays without a heavy feel or white cast. This affordable option has sold over 9,000 units on Amazon in the last month, making it a popular choice for those seeking effective and lightweight sun protection.
Jin's Laneige Connection
BTS' Jin has been a significant contributor to Laneige's success. As the brand's first-ever male ambassador, he brought attention to their products, including the Lip Sleeping Mask and Cream Skin Toner & Moisturizer. The Lip Sleeping Mask, now available in a customizable two-scent swirl, offers an overnight treatment with Berry Fruit Complex and nourishing butters. The Cream Skin Toner & Moisturizer, featuring ceramides, peptides, and white leaf tea water, helps strengthen the skin barrier and provides soothing hydration.
V's Viral Foundation
TIRTIR's Mask Fit Red Cushion Foundation, endorsed by V, became an Amazon bestseller after a viral global campaign featuring the member. This K-beauty cushion foundation offers buildable coverage, a lightweight texture, and a natural-looking finish, making it a favorite among those seeking a lightweight foundation.
Suga and J-Hope's Sheet Mask Love
During a 2017 VLive, Suga and J-Hope showcased their skincare routines, which included Mediheal sheet masks. These targeted formulas, made with hyaluronic acid, vitamin C, and botanical extracts, help support hydrated and healthy-looking skin, making them a popular choice for those seeking a quick and effective skincare boost.
Jimin's Lip Balm Favorite
Jimin's go-to lip balm is Bobbi Brown's Extra Lip Tinted Balm, which combines the comfort of a lip balm with a hint of color. This product is perfect for those seeking hydrated, naturally tinted lips, offering an easy everyday step for a fresh and natural look.
Travel Beauty Essentials
During BTS' Bon Voyage Season 4, Jimin and J-Hope were spotted using L'Occitane's Immortelle Overnight Reset Serum. This overnight serum, formulated with immortelle, a resilient botanical, helps support skin against daily stress while boosting radiance and hydration. It's a luxurious addition to any travel beauty kit.
J-Hope's Signature Scent
J-Hope's beauty essentials extend beyond skincare, as he revealed Terre d'Hermès Original Parfum as his cologne pick. This woody Hermès fragrance blends fresh citrus with earthy notes, creating a signature scent that reflects the member's personal style and taste.
As BTS continues to captivate audiences worldwide with their music and performances, their influence in the beauty industry remains strong. These K-beauty products, endorsed by the members, offer a glimpse into their skincare routines and personal preferences, providing fans with a chance to emulate their favorite idols' self-care practices.